Amlou (almond and argan paste)
USD 8–20 · From Rabat-Salé-Kénitra
This rich, nutrient-dense spread defines the Moroccan breakfast experience.
محمد بوعلام عصامي *«Simo.Boualam» (CC BY-SA 4.0)
Where to buy: Local spice shops near Souk el-Ghezel
What to Buy in Morocco
Local goods and souvenirs worth bringing home — with photos, typical prices, and where to buy them.
Argan Oil for Culinary Use
USD 15–40 · From Marrakech-Safi
Get the toasted culinary grade for dipping bread; avoid tourist traps by buying from cooperatives.
Arnaud 25 (CC BY-SA 3.0)
Where to buy: Assafar Cooperative or certified shops near Place des Epices.
Leather Babouche Slippers
USD 10–40 · From Marrakech-Safi
These soft, pointed slippers are handmade using traditional tanning methods from the city's tanneries.
J.Ligero & I.Barrios (CC BY-SA 3.0)
Where to buy: Souk Smata, specifically known for its rows of vibrant leather footwear.
Hand-woven wool kilim
USD 100–1000 · From Fes-Meknes
Designs reflect tribal heritage using natural wool dyes from saffron or indigo.
Chiswick Chap (CC BY-SA 4.0)
Where to buy: Souq des Teinturiers
Hand-Beaten Brass Lantern
USD 30–200 · From Marrakech-Safi
The intricate shadow patterns cast by hand-pierced metal reflect local craftsmanship.
Margaret Stottlemeyer (CC0)
Where to buy: Souk Haddadine, where you can watch the blacksmiths working in their workshops.
Hand-Painted Zellige Ceramic Tajine
USD 15–60 · From Marrakech-Safi
These conical clay pots are designed for slow-cooking stews directly over charcoal.
Bawdeep2010 (CC BY-SA 4.0)
Where to buy: Souk Fekharine, home to the local pottery artisans.
Argan Oil
USD 10–40 · From Fes-Meknes
Nutty, cold-pressed oil produced by crushing kernels from trees native only to Morocco.
Arnaud 25 (CC BY-SA 3.0)
Where to buy: Any reputable pharmacy or shop selling certified organic cooperative products.
Rose Water
USD 5–15 · From Fes-Meknes
Potent floral essence distilled from Damask roses harvested in the nearby Dades Valley.
E4024 (CC BY-SA 4.0)
Where to buy: Attarine Souq, where spice merchants display large glass vials of essence.
Dates
USD 5–15 · From Draa-Tafilalet
The Tafilalt oasis produces the freshest, softest dates you will ever taste.
Mauro Cateb (CC BY-SA 4.0)
Where to buy: Rissani Sunday market
Berber Handwoven Rug (Kilim)
USD 100–800 · From Marrakech-Safi
Each rug features distinct tribal motifs telling a story unique to the Atlas mountains.
Chiswick Chap (CC BY-SA 4.0)
Where to buy: Ensemble Artisanal or smaller stalls in Souk Cherifia.
Fes-made babouche slippers
USD 10–40 · From Fes-Meknes
Hand-stitched goat leather lasts for years and molds perfectly to your feet.
J.Ligero & I.Barrios (CC BY-SA 3.0)
Where to buy: Souq el-Bali, specifically the specialized leather sections.
Leather Satchels
USD 40–150 · From Marrakech-Safi
The local tanneries produce thick, durable goatskin bags that age beautifully with daily use.
Tx-re (CC BY-SA 3.0 it)
Where to buy: Souk Cherratine
Sahara Dates
USD 5–20 · From Draa-Tafilalet
Plump organic dates grown in the Tafilalt oasis region surrounding the dunes.
Dan Sloan (CC BY-SA 2.0)
Where to buy: Rissani Central Market
Ras el Hanout Spice Blend
USD 5–20 · From Marrakech-Safi
This complex blend of dozens of spices is the secret to authentic Moroccan tajine.
Sarefo (CC BY-SA 4.0)
Where to buy: Rahba Kedima, the spice market, where vendors blend it fresh daily.
Silver Berber Jewelry
USD 30–200 · From Draa-Tafilalet
Heavy silver pieces often inlaid with semi-precious stones like amazonite or amber.
anonymous (CC0)
Where to buy: Silversmith stalls in Rissani Souq
Ceramic Tagine
USD 10–50 · From Marrakech-Safi
The iconic conical clay lid traps moisture for slow cooking, perfect for traditional stews.
Bawdeep2010 (CC BY-SA 4.0)
Where to buy: Pottery souks near Bab Doukkala.
Djellaba Wool Robe
USD 50–200 · From Fes-Meknes
Warm, hooded long-sleeved garments woven from local wool, ideal for cooler mountain air.
Daderot (Public domain)
Where to buy: Souq des Teinturiers for custom fabrics and traditional tailors.
Fes pottery (Zellige tiles and bowls)
USD 15–150 · From Fes-Meknes
These hand-painted ceramics feature the distinct cobalt blue patterns unique to this city.
Oriel (Public domain)
Where to buy: Fes el Bali pottery workshops near Bab Boujloud
Berber Rug (Beni Ourain)
USD 150–800 · From Marrakech-Safi
Hand-knotted from high-quality wool by tribal artisans, these geometric patterns define classic Moroccan design.
Where to buy: Souk Zrab, or visit reputable cooperatives like Ensemble Artisanal.
Hand-woven Berber rugs
USD 100–1000 · From Fes-Meknes
Authentic wool carpets showcase tribal geometric motifs that differ by mountain region.
Where to buy: Souq des Tapis
Photos from Wikimedia Commons, used under Creative Commons licenses. Individual credits shown on each photo where available.